Career Opportunities Burnsville, MN, USA
May 28, 2019Full time
LOCATION: Burnsville Headquarters Our Social Media Specialist understands that every interaction is an opportunity to tell our story and enhance our brand. They work hard to build and execute an effective social media strategy by performing competitive research, benchmarking, messaging and audience targeting while continually evolving tactics for success. Our Social Media Specialist will recommend, set up, manage and optimize company pages within each platform while maintaining brand consistency amongst all social media channels. They will create, edit, publish and share daily on-brand content – to include original text, images, or video - to foster meaningful connections with members while encouraging community interaction. They are responsible for managing efforts in building online reviews and reputation; they will ensure prompt response and issue resolution while identifying process improvement opportunities. Our Social Media Specialist will also take the extra step to analyze, review and report on the effectiveness of our campaigns by monitoring various metrics to measure its impact in an effort to maximize results. Through their work, we are able to build visibility and support for our social media presence while creating advocates and engagement across channels. REQUIRED QUALIFICATIONS: Bachelor’s Degree in Marketing or a Communications-related field 2+ years proven work experience in social media marketing including content creation (including but not limited to Facebook, LinkedIn, Twitter, Instagram, YouTube, Pinterest, Snapchat, Blogs) Strong understanding of personal finance topics, credit union products and practices, design sense and attention to detail. Excellent organizational and written communication skills with ability to create content in alignment with Firefly’s brand. Ability to communicate complex information in a clear, concise and professional manner to a wide variety of audiences. Strong customer service skills to wow our members. Must be able to lead small teams as well as participate and contribute in team environments. Willingness to manage social media platforms during off hours including after hours and on weekends. Able to travel to branches or events for content creation purposes. Ability to handle multiple projects simultaneously, stay organized and meet regular and changing deadlines. PREFERRED QUALIFICATIONS: Video, audio and photo editing, preferred. Graphic design and photography skills, preferred. Google Analytics, pixel tracking, analytics reporting experience, preferred. HOURS: Scheduled for 40-hours per week between the hours of Monday through Friday 8:30am – 5:00pm; Exempt Firefly Credit Union is an Affirmative Action and Equal Opportunity Employer of Protected Veterans, Individuals with Disabilities and all Protected Classes.